Incubation: A Nursery for Product Innovation

On 12.04.2022 a motivational talk on “Incubation: A Nursery For Product Innovation” was arranged by the Entrepreneurship Development Cell of IT department and IIC through offline mode. The session was chaired by Dr. T.C.Subbu Lakshmi, Associate Professor, Department pf information Technology and professor in-charge of Ideation Incubation Centre Lab in-charge. The programme was presided by Dr.J.B.Shajilin Loret and jointly coordinated by Dr.L.Gandhimathi, EDC Coordinator of IT department.

The resource person explained the concept of incubation and its importance in the process of innovation and product development. The resource person being the professor in-charge of Ideation incubation Centre, she explained the process of ideation, the conversion of ideas in to Proof of Concept, development of prototype and the development of product fit for the market. She highlighted the personal experiences she had in the incubation centre while mentoring the potential innovators. She insisted on the different stages of product innovation, design thinking and critical thinking. She also explained about product design methodologies, constraints and analyzing the requirements with a case study. The session gave an overview of product innovation and incubation. The students actively interacted and were given activity to analyze a problem and to give a probable solution to the problem statement.

The session gave an eye opening for the students towards the process of incubation and how it acts as a nursery for product innovation. The session was an interactive one where the students were very much participative and gained lot of exposure in the process of incubation and the development of innovative product as a result of incubation. Totally 58 students were participated in the session.