Achieving Problem-Solution Fit & Product-Market Fit

On 21.01. 2022 a session was arranged by the Entrepreneurship Development Cell of ECE department and IIC through online mode on “Achieving Problem- Solution Fit & Product Market Fit. The workshop was presided by Mrs J Friska HOD/ECE. ECE students and ECE faculty participated in the event. The welcome address was given by Miss. Shivani, Second year ECE student and the program was coordinated by Dr.A.Andrew Roobert, Assistant Professor, and Dr. R Prem Ananth, IIC Convener and Innovation Ambassador for "Design thinking & Innovations", Assistant professor, Francis Xavier Engineering College.

The Session was handled by Mrs. Sridevi Natesan, Zone Trainer, JCI India, NLP Practitioner from 02.00 - 03.20 PM. During his speech she explained the process of identifying the problem and to develop the solution to overcome the problem. The speaker gave lot of examples for the process of identifying the problem. She highlighted some of the problems identified by the entrepreneurs for their startups and how far they have achieved the results. During the workshop Mr.Mahendran EDII Coordinator also contributed his experience in the startup and why startup fails. The resource person of the day explained the process of developing a product which could fit into the market. She also highlighted the things to be taken in to account for developing a product suitable to the market and why the product fails in the market. Number of case studies were also discussed by the resource person towards the end of the discussion. During her presentation she inspired the students by showing number of models and the successful persons who crossed the hurdles to become a powerful person in the business world. 131 students and 2 staff members were actively participated in the session.